Apr 28, 2020 in Exploratory

Cognitive Psychological Research in Mainstream Media


The contemporary media plays a significant role in the advancement of cognitive psychology research by featuring various examples. Cognitive psychology is basically concerned with study of memory, attention, perception, language processing, thinking as well as problem solving. The study specializes in articles those impacts on theory of cognition as welas provide advance on new theories. Newspapers, televisions, and magazines are the primary media platforms through which the information drawn from cognitive psychology research reaches the masses. Cognitive psychology research has advanced to the extent that the media is taking on with the advancement of such findings. For example, television, newspapers, and magazines play an important role in highlighting some of the key research areas in cognitive psychology. Consequently, the mass media provides crucial research information that is applicable in real-life. Using the three examples of cognitive psychology research featured in the media, namely newspapers, television, and magazines, this paper connects such examples with the concepts of cognitive psychology, how the concepts are used in real-world applications.

Language (The New York Times)

Wade featured a cognitive psychology research article in The New York Times as a way of advancing the knowledge and creating awareness. The research was concerned with language clues where the study had traced the language to Africa. The researcher examined many sounds from various languages across the globe. The columnist reports that the modern human language has its roots in the southern parts of Africa. The writer states that the research involves both phonetic clues as well as the analysis of the DNA of different fossil skulls. The editor delves deep into the research in terms of the methodology, aim, outcomes, and implications for the modern society. The highlight of the study shows how serious modern media is taking cognitive psychological studies. In essence, the research highlight in the newspaper deals with the language aspect of cognitive psychology.


The psychological concept of language is evident in the newspaper article, considering that that psychologist have been actively conducting research on language for the past century. The cognitive perspective of language attempts to establish how people from various cultures process and acquire language. In order to understand the acquisition and mental processing of language, psychologists conduct various kinds of studies that factor in the diversity of the world. The newspaper article elaborates on the cognitive psychology research that made fundamental discoveries. If the modern language came for Africa, then the theory of language acquisition is much wider that most psychologists think. It implies that all the cultures, ethnicities, and nation of the world have acquired language over the years. However, the differences in language in terms of phonetics indicate a continual evolution of language over the years as more people continue to acquire language.

Language processing is an important aspect of cognitive psychology because it delves in the acquisition, production, and comprehension of language and the variation of language structures. This is because it entails how human use word to communicate feeling and ideas as well as proceeding and understanding of language. The discovery by the study highlighted in The New York Times helps in mapping the similarities and differences between the linguistic approaches and cognitive psychology. However, the study focuses on cognitive psychology rather than linguistic approaches because the methodology involves the use of phonetic clues. The article fits in cognitive psychology primarily because of it helps in understanding how different phonetic of language developed over the years from the original ancient language spoken in the southern part of Africa. However, there is no prove that language in modern world originated only on one occasion therefore there is controversy among the linguistics. Language as a central ideas to expansion of human across the world remains that secret weapon since as soon as language is developed people become a dangerous species.

The concepts gained from the newspaper article are useful in real-world applications, considering the diversity of language across the globe. Language is so diverse in the world that both cognitive psychologists and linguists have developed various approaches of understanding the elements of language. Through the cognitive psychology research, the masses who accessed the newspaper can understand how English and other Indo-European languages have evolved for the last nine millennia. Besides, the information demonstrates the essence of language acquisition and its role in changing the phonetics of specific languages over the years. The real-world applications include studying the role of language in such cognitive aspects as attitude. Furthermore, the research information highlighted in the newspaper is useful in conducting further studies in the field of cognitive psychology, especially when it comes to phonemes and other elements of language formation. The phonetic clues can help in understanding the dynamics of language acquisition in children with learning disability.

Perception (Huffington Post Magazine)

Blaszczak-Boxe featured a research conducted by The Huffington Post regarding the element of perception as a category of cognitive psychology. Perception as an act of apprehending or cognitions is derived from sensory procedure in presence of stimulus. Fundamentally, the research focused on taste and how the pumpkin-flavored products could be harmful, their appealing taste notwithstanding. The research determined that pumpkin flavors and seasonings, despite their alluring taste, are largely devoid of the presumed vegetative benefits. The author of the magazine highlighted the research amid the raging battle for the taste buds across the globe. Many food and beverage companies use all kinds of flavors and seasonings to excite the tastes of their customers. Taste plays an important cognitive role in influencing the perception of individuals. Accordingly, the magazine used a research that debunked the much-praised pumpkin-flavored food products that are available in many stores across the country.

The urge to excite taste buds and spur sales has driven many manufacturers of food products to include pumpkin-flavored options. However, the magazine uncovers s the outcome of the research regarding the unhealthy nature of such additives. The researchers agreed that the pumpkin-flavored products attract many shoppers although they are unhealthy because of the absence of the essential nutrients that real pumpkins contain.

The auditor of the magazine notes the following about the research on pumpkin-flavored products that are largely meant to excite taste buds:

The nutritional benefits of eating real pumpkin do not necessary translate to eating pumpkin-flavored food products, according to Suzy Weems, a registered dietitian and professor of nutrition sciences at Baylor University’s College of Health and Human Sciences.

When a person eats a pumpkin-flavored product, he/she misses the fiber that the real pumpkin contains, although the taste buds cannot perceive the difference. The pumpkin-flavored products have been rid of zeaxanthin that helps in the nourishment of the eye. Besides, real pumpkin contains vitamin A unlike the flavored products that lack essential nutrients. However, it is essential to dissect the content of the article from a cognitive psychology perspective.

In the context of cognitive psychology, the result is relevant because it highlights how the food industry plays with people’s taste preferences for the sake of making profits. Perception includes the sense of taste and the cognitive processes involved in interpreting taste. People appreciate their environment and objects by using their senses. In the case of pumpkin-flavored food, taste and smell play an instrumental role in interpreting the stimuli triggered by such foods. People perceive different stimuli differently and according to the senses that they involve in such a process. It is also possible for different people to respond differently to the same stimuli even if they use the same sense. In as much as the pumpkin-flavored products are hazardous to human health, their manufactured ensure that they make the smell and taste as close as possible to the original pumpkin. In essence, the manufactures of such food products appeal to the senses of their potential customers without indicating the deficiencies of their products. In the process, gullible customers will perceive the product to be authentic and healthy.

The food and beverage industry uses the pumpkin-flavor to influence the perception of the people who smell and taste the product. The manner in which individuals perceive their immediate surroundings or objects in their environment, determine how they respond, navigate their way through the environment/objects, or interpret the prevailing stimuli. The information from the magazine can apply to the real-life situations through encouraging people to live healthy lifestyles by developing the proper perceptions in how they interpret the world round them through their senses.

Memory (CNN)

The video aired on CNN where Lauren Walsh, a New York University Professor, elucidates the impact of technology on the memory of human beings. The assumptions of the professor are based on cognitive psychology research, which means he has the authority to comment on the matter. The world has seen unprecedented technological advancements in the past two decades, which have revolutionized the way people travel, communicate, work, and live. However, the impact of technology on memory is tremendous, considering the memory devices that store information on behalf of humans. Currently, it is no longer necessary to strain one’s mind with information that can be stored in technological devices or in virtual environments. The human mind becomes lazy as technology improves. For instance, play based learning as well as game based education is increasing being based digital games thus affecting the memory of the kids. Moreover, kids were in a better position to memorize and remember important events as opposed to digital world where they keep important information in their gadgets. 

From a cognitive psychology perspective, technologic has an adverse impact on the working memory, which is the short-term memory. People store such events as their short-term plans on their technological devices, which renders their working memory redundant. Additionally, the use of alarm to wake up interferes with the working memory of the brain because the brain loses its inherent ability to acquire, store, and retrieve information. Accordingly, the information that aired on television can help educate the masses on the importance of using one’s brain rather than over-relying on technology to get work done.

In conclusion, the three examples of cognitive psychology research featured in the media, namely newspapers, television, and magazines, connect with the concepts of cognitive psychology. Additionally, the concepts are relevant in real-world applications, considering the crucial role that the contemporary media plays in the advancement of cognitive psychology. Cognitive psychology research has advanced to the extent that the media is taking on with the advancement of such findings. The mass media also provides crucial research information that is applicable in real-life, therefore, as far as cognitive research is concerned it should be aligned with current trend.


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